1.2 million plastic water bottles are consumed
every minute globally
Only 9% are recycled. The rest end up
in the trash or our environment
We rescue 10 water bottles to make every
pair of Fullup. sneakers
In a conventional supply chain, a pair of sneakers commonly has more than 40 different parts. We have narrowed it down to just eight.
We always design and create with the full life cycle of our product in mind. We employ circular design methods, such as designing for minimal waste, durability, and recyclability.
Our goal is to design out waste and pollution, while keeping products and materials in use as long as possible.
In the future, we plan to offer repair options to our customers to enable our products to last longer and generate less waste.